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UID:legacy-df6822cd01387e05c8ea01ea@events.alleywatch.com
DTSTAMP:20261114T185303Z
DTSTART:20170920T181500Z
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SUMMARY:Chatbots & Digital Marketing [Panel]
DESCRIPTION:A special panel discussion and networking event with sever
 al thought leaders of the Chatbot industry.\n\nChatbots and messaging 
 can be powerful tools for marketing professionals. In this panel\, “Ch
 atbots & Digital Marketing\,” we will cover best practices in leveragi
 ng chatbots for converting and retaining customers\, common pitfalls\,
  and great use cases. We’ll also discuss the pros and cons of leveragi
 ng different platforms\, branding your chatbot\, creating personality\
 , and much more!\n\nThe Panel includes:\n\nClara de Soto\, Co-founder 
 of Reply.ai\n\nNamed one of The Next Web’s 100 Tech & Business Women S
 peakers\, Clara is a serial entrepreneur\, currently co-founder of Rep
 ly.ai\, an award-winning enterprise chatbot solution ranked by Forrest
 er as “Top 10 Chatbots for Enterprise.”  At Reply.ai\, she heads up st
 rategy\, marketing\, and business development\, and is the Editor of i
 ndustry-leading Chatbots Weekly. Clara’s previous company\, ClearHart\
 , a wearable tech for live events company\, was acquired in 2015. Clar
 a also co-created the viral hit\, KillSwitch App. Clara’s work as a Cr
 eative Technologist has been featured on Bloomberg TV and named in Ent
 repreneur Magazine’s 100 Brilliant Companies. She’s been invited to sp
 eak at CES\, Mobile World Congress\, General Assembly\, and NYU\, amon
 g others. Clara started her career at McCann Erickson\, contributing t
 o creative direction for iconic brands including L’Oreal and Mastercar
 d. Clara is originally from Argentina and Peru and Majored in English 
 at Boston College.\n\nRachel Law\, CEO of Kip\n\nRachel co-founded Kip
  in 2014 and is Chief Executive Officer. She has years of experience a
 nd deep expertise in e-commerce and cross-border logistics from Asia t
 o US and EU. In 2009\, she founded an online website and community to 
 help teen girls in USA and EU purchase youth street fashion from Japan
 \, Korea and Singapore. She grouped individual orders\, brokered trans
 actions and organized drop shipping and logistics to minimize costs an
 d provide savings buying wholesale. At its peak\, the website had 12M 
 daily visitors\, $6000 USD daily transactions and over $2M USD in gros
 s volume annually. She ran this website with only a couple of spreadsh
 eets and a huge social community connected via chat. As an individual\
 , it was impossible to scale up group orders. Rachel thought of ways t
 o automate the process of group shopping and pooling group orders and 
 founded Kip together with Alyx Baldwin.\nKip is a software agent that 
 allows anyone to shop across borders with a 1-click checkout. Using ar
 tificial intelligence\, Kip pools group orders using chat apps to opti
 mize supply chain and payments to create delightful social shopping ex
 periences. Rachel is responsible for Kip’s overall product direction\,
  user acquisition and business strategy.\n\nMarc Maleh\, Global Direct
 or at Havas Cognitive\n\nMarc has over 13 years of experience in inter
 active and emerging technology. Prior to his role as Global Director o
 f Cognitive at Havas. Marc served as VP\, Managing Director at R/GA\, 
 where he helped grow a team of Data Scientists\, technologists\, and c
 reatives who built data driven platforms and campaigns for Nike\, LA D
 odgers\, MD Anderson Cancer Research Center\, Samsung and Verizon.  Ma
 rc has also managed international design and technology teams in New Y
 ork and Shanghai for Screampoint\, working with clients that included 
 Apple\, AIG\, World Trade Center Development\, Hudson Yards Developmen
 t and Jamba Juice.   Marc has been a Judge at the Cannes International
  Festival of Creativity and has spoken at Fast Company Innovation Fest
 ival\, Venture Beat AI Conference\,  NYC Media Lab\, General Assembly\
 , NYU\, Parsons and Montana State University.\n\nZakie Twainy\, VP of 
 Chatbots at ROKO Labs\n\nAgenda:\n\n• Refreshments and Networking (6:1
 5-7:00)\n\n• Panel Discussion and Audience Q&A (7:00-8:00)\n\n• More r
 efreshments and Networking! (8:00-8:30)
LOCATION:Galvanize\, 315 Hudson Street\, New York\, NY\, 10003
URL:https://www.eventbrite.com/e/chatbots-digital-marketing-panel-disc
 ussion-tickets-37501867094
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