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VERSION:2.0
PRODID:-//AlleyWatch//Events//EN
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UID:legacy-fbfd6393c2b37ff4ef7c9fd7@events.alleywatch.com
DTSTAMP:20261114T185307Z
DTSTART:20180213T130000Z
DTEND:20180213T140000Z
SUMMARY:Increasing Sales With Market Segmentation
DESCRIPTION:A WEBINAR ON BEST PRACTICES FOR REACHING NEW AUDIENCES | P
 RESENTED BY MAGMA DIGITAL & DREAMIT VENTURES\n\nWith the proliferation
  of tools and techniques for research\, marketing to multiple segments
  has never been easier. In this webinar\, Stephen Bouikidis of Magma D
 igital will present tools and tactics that enable founders to evaluate
  opportunities and reach new audiences. It’s critical to develop a str
 ategy around the “Who?” of your target market and the question of “Why
  should they care?” With these questions as a foundation\, you can dev
 elop the right value proposition for each market segment.\n\nWhat you 
 can expect to gain from this webinar:\n\nLearn about what market segme
 ntation means (definition and examples)\n\nTake part in a segmentation
  exercise on "Ways to segment"\n\nLearn about different strategies for
  market segmentation (demo\, geo\, interest\, etc.) and how to choose 
 one that best fits your startup\n\nHear case studies of successful mar
 ket segmentation\n\nFind new tools that enable a scalable and streamli
 ned way to study different customer groups
LOCATION:Webinar\, RSVP Via Meetup
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