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UID:legacy-2fcff7dd0889e5363cdb5b21@events.alleywatch.com
DTSTAMP:20261114T185727Z
DTSTART:20181009T223000Z
DTEND:20181010T010000Z
SUMMARY:Social Media Strategies for Startups: Advice from Experts
DESCRIPTION:“Social media is not just a spoke on the wheel of marketin
 g. It’s becoming the way entire bicycles are built.” - Ryan Lilly\n\nS
 tartups new and old are trying to figure out an excellent social media
  strategy that will help them with sales\, customer acquisition\, and 
 brand awareness.\n\nBut with ever-changing algorithms and platforms\, 
 getting to your first thousands of followers or growing your brand on 
 a crowded channel can seem daunting.\n\nThat's why we've recruited som
 e of the smartest social media marketers in NYC to discuss strategies 
 you can use for your startup. We'll discuss\n\nChoosing which social c
 hannels are best for your business\n\nTactics to get followers on diff
 erent social media platforms\n\nSocial media trends to watch out for i
 n 2019\n\nUsing social media for customer service and business develop
 ment\n\nThe role of messaging apps in social media\n\nAdvertising on s
 ocial media platforms\n\nCreating content for social media\n\nMeasurin
 g ROI on social media campaigns\n\nDeveloping a social media strategy\
 n\nAnd much more!\n\nAbout the panelists\n\nEmily Bibb is the Global D
 irector of Digital & Social Media at S’well\, a company that makes fas
 hionable hydration accessories that look great and do good. Before wor
 king there\, she spent time at ABC Television\, PopSugar\, and VSCO. A
 t VSCO\, she took on a few roles: she began as a Social Media Manager\
 , eventually becoming a content and partnerships manager. Most recentl
 y\, she was the associate digital director at KCD\, the world’s leadin
 g fashion media relations\, creative services\, digital\, entertainmen
 t and technology PR agency.\n\nJon Chang is an expert digital\, growth
 \, and product marketer\, and a recognized global educator and keynote
  speaker. He’s currently an IBM Watson product marketer and New York U
 niversity Adjunct Faculty of Social Media and Web Analytics. Jon furth
 er demonstrates his passion for marketing by teaching at General Assem
 bly\, while also advising the education non profit Exploration Summer 
 Programs. Previously at Kickstarter\, Stack Overflow\, and MakerBot.\n
 \nCourtney Spritzer is the co-founder of SocialFly\, a social media ma
 rketing agency in New York City that specializes in connecting with yo
 ur customers and building long term relationships that lead to brand e
 ngagement. A graduate of New York University\, Spritzer initially move
 d to Boston\, MA to pursue a career in underwriting where she analyzed
  and worked with various different companies across telecom\, banking\
 , construction\, and retail industries. Eventually\, she was captivate
 d with the social media movement taking place within most fortune 500 
 companies\, and realized social media was a fast growing marketing pla
 tform. Before founding SocialFly\, she founded Startups In Stilettos\,
  the premier business network for young entrepreneurial women looking 
 to leave their well-heeled mark on the world.\n\nSchedule:\n\n6:30 - 6
 :50: Drinks & Networking\n6:50 - 7:50: Panel\n7:50 - 8:15: Audience Q&
 A\n8:15 - 9:00: More Drinks & Networking
LOCATION:Alley Chelsea\, 119 W 24th Street 2nd Floor\, New York\, 1001
 1
URL:https://www.eventbrite.com/e/social-media-strategies-for-startups-
 advice-from-experts-tickets-50744128053?aff=newsletters
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