OTT Advertising: the Future of TV is Here - Panel Discussion + Happy Hour

About this event

Join us for the next #nyadtech event! When: Wednesday, July 26 @ 6-8 p.m. ET Where: Roku, Inc. (114 West 41th Street, 6th Floor, New York) What: With the rise of OTT and more streaming services coming to market, viewing habits are evolving quickly. This evolution requires brands, advertisers and publishers to adapt their TV ad strategies rapidly. We'll bring together experts in OTT and advertising to dive into the issues each member of the ad tech ecosystem face, while discussing how to stay ahead of consumers' ever-changing viewing behavior. Speakers include: • Scott Rosenberg, GM & SVP of Advertising, Roku, Inc. • Greg Isaacs, Chief Product & Marketing Officer, Branded Entertainment Network (BEN) • Renee Plato, SVP of Media Solutions & Innovation, Nielsen • John Caldwell, SVP, Business Development & Legal Affairs, Synacor • Moderated by Sami Main, Digital Media Reporter, Adweek

Organizer

NY AdTech